In response to the clearing of tropical forests for agricultural expansion, agri-food companies have adopted promises to eliminate deforestation from their supply chains in the form of ‘zero-deforestation commitments’ (ZDCs). While there is growing evidence about the environmental effectiveness of these commitments, we know less about their implementation. The video talks about the research gaps in the area of access equity and its relation to effectiveness when implementing forest-focused supply chain policies. It defines and justifies the importance of analyzing access equity and identifies seven policy design principles that are likely to maximize synergies between effectiveness and access equity.